Online coaching for men 35+

Lean. Strong.
Still home for dinner.

Three gym sessions a week, a nutrition plan that fits real life, and a coach in your pocket. Built for men with jobs, families and 40-hour weeks.

Start free — no credit card

Takes 60 seconds. Works on any phone.

See how it works ↓
Online fitness coach Robert Agarand standing full-length in a gym studio holding a weight plate
Robert AgarandCoach · 20+ years
Robert Agarand · 2013
20+years coaching
4×regional Men's Physique titles
Freeto use. Ad-free from $9.99

Results

Real men. Real results.

No crash diets. No seven-day training weeks. Just a plan that works when life is busy.

A physical job makes you tired. It doesn't make you lean.

BeforeBobby, 52, full-length before photo at the start of his online coaching with Your Bro Rob
AfterBobby, 52, full-length after photo — 15 lbs of body fat lost in 12 weeks of coaching
BOBBY, 52

15 lbs of body fat gone in 12 weeks

Ties rebar 50 hours a week. Trains 3x a week on the plan.

“Every week the weights are going up. I never thought this was gonna be possible at 50.”

Built for now

Why 35+ is different.

Recovery

You can't train like you're 22. You don't need to.

Hormones & fat loss

Nutrition does 80% of the work after 35.

Time

3 × 45 minutes. That's the whole plan.

How it works

A plan that lives in your pocket.

Set it up once. Then train, eat, and track without turning fitness into a second job.

01

Answer a few questions

Free workout app setup screen asking about training days and experience
02

Get your plan — training, meals, macros

App screen showing a daily nutrition plan with calorie and macro targets for men over 40
03

Log, track, and let Rob's AI coach adjust

App progress tracking screen showing body weight and workout history trends

Meet Rob

Twenty years under the bar.

Robert Agarand is a personal trainer, physique coach, and four-time regional Men's Physique title holder.

Rob coaches men 35+ who want to build muscle, lose fat, and feel capable again without handing their life over to the gym.

His approach is direct: smart training, practical nutrition, consistent accountability, and results without the nonsense.

Calgary-based and coaching worldwide, Rob specialises in online fitness coaching for men over 35 and 40 — the guys juggling a job, a family and a body that no longer bounces back overnight. Fat loss, strength and energy, built around three sessions a week instead of a lifestyle overhaul. You can start the free Your Bro Rob app today and have a training and nutrition plan in about a minute.

Coach Robert Agarand competing on stage in a Men's Physique bodybuilding competition
Robert Agarand posing on stage after winning a regional Men's Physique title

Simple pricing

Start free. Upgrade if you want.

The app is free. The coaching is for men who want it done with me.

Ad-free

$9.99/ month

The same complete app, without ads

  • Everything in Free
  • No advertising
  • Cancel anytime
Go ad-free

1-on-1 coaching with Rob

$1,000/ 3 months

Application only

  • Your plan built with Rob
  • Direct coaching and accountability
  • Personal adjustments
Apply for coaching

FAQ

Straight answers.

The Rebuild Journal

From the Rebuild Journal

Straight talk on training, food, sleep and staying strong for men 35 and up.

Start where you are

Your 40s can be your best decade.

Start free — no credit cardInstagram @yourbrorob