Robert Agarand is a Calgary-based online fitness coach with more than 20 years in the gym and 20 years coaching. He works with men 35 and up who put in 40-hour weeks or more and still want to be lean, strong and capable, without living in the gym and without handing their weekends over to meal prep.
Most of the men who come to Rob have been in shape before. Then the job got bigger, the kids arrived, and the plans they tried were written for 24-year-olds with nothing else on. Six sessions a week and a perfect diet works fine until real life shows up. Rob builds the version that survives a bad week.
The approach
Three full-body sessions a week, 45 minutes each. Protein-first nutrition built around food you already eat. Walking every day instead of cardio you will quit. Seven hours of sleep, because that is where the results actually get built. And a weekly check-in, because a man who knows someone is going to look at the numbers keeps showing up.
Progress is tracked, not guessed. Weights, reps, body weight trends and photos. If the numbers are not moving, something changes. That is the whole method, and it is why it works for men who have tried and quit before.
The standard
No BS. No excuses. Just data.
Rob built the free Your Bro Rob app to put that system in every man's pocket: the plan, the nutrition targets, the tracking and the check-in, on any phone. For men who want it done together, there is direct 1-on-1 coaching with Rob, by application.